Managed account data · Jul 2024 – Apr 2026
Two supplement brands on Amazon US, 22 consecutive months. Figures below are pulled from the account monitoring report maintained every month, not from a case-study deck.
Platform: Amazon Ads (Sponsored Products, Sponsored Brands, Sponsored Display). These are figures from the monthly account report. We have not run Google Ads at this spend level, and we say so plainly on the Google & Meta page rather than implying otherwise.
Account 1
Account 2
The number that matters is not the spend, it is whether efficiency degraded as it grew. It did not.
Search-term mining and negative-keyword hygiene are the same discipline on every platform: pull the report weekly, promote what converts into its own ad group, and cut what spends without converting. Bid-to-target math is the same too — ACoS is cost per sale expressed as a percentage, and cost per booked job is the same equation with a job ticket instead of an order value.
What does not transfer is the platform surface: Google Search match types, Performance Max asset groups, Local Services Ads and Google Guaranteed, and geo and schedule bid modifiers around a dispatch board. That is stated openly on the Google & Meta page rather than buried.
One page: spend, calls, forms, booked jobs, cost per booked job, and revenue by campaign and by service — with the search terms added as negatives that week and what changed because of them. The charts above are the same format, measuring orders instead of jobs.
Ninety seconds of questions. A written audit inside one business day. No call booked, nothing charged.